Figure

A Space for Focus

The core of our practice, Brand Focus workshops are a space for your team to make the strategic choices that transform complexity and confusion into clarity.

Try a Brand Focus Exercise

What do you do, and how are you different?

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Our Workshops

Brand Focus for every stage of growth.

  • For Early-Stage Companies

    Brand Foundation

    The foundational strategy, messaging and creative toolkit to establish market credibility.

  • For Growth-Stage Companies

    Brand Launch

    The strategic focus, product positioning, and creative execution to drive effective marketing and accelerate sales.

  • For Established Companies

    Brand Future

    The clarity to launch new products, reach more customers, and take your brand to its next stage of growth.

Brand Execution

Creative that Brings Your Brand to Life.

Figure’s design and production services translate clear strategy into effective messaging and award-winning marketing.

It’s arguably the most important element of your branding—so why are so many chosen the night before an investment pitch? By starting with an understanding of your brand’s unique focus, our process results in names that capture the essence of who you are.

Requires: A completed Brand Focus workshop

Includes: One half-day naming workshop and two to three review sessions

Timeline: Three weeks

Our brand identities include all the visual elements of your brand—logo design, typography, color, illustration style and photo direction—plus key messaging, voice and tone, documented in a digital style guide.

Requires: A completed Brand Focus workshop

Deliverable: Brand Style Guide with logo, typography, creative direction, design, messaging

Process: Three to four creative concepts, refined to one selected identity

Timeline: four to six weeks

From complete brand websites to campaign microsites, Figure translates what you do and why it’s valuable into effective digital design and user experience.

Requires: A completed Brand Focus workshop

Includes: Website audit and wireframing

Deliverables: Site design and content creation

Available: Digital development, testing, and ongoing support

Timeline: six to twelve weeks

From complete brand websites to campaign microsites, Figure translates what you do and why it’s valuable into effective digital design and user experience.

Figure’s award-winning brand films, case studies, and video explainers engage customers with your story and drive home your value.

Requires: A completed Brand Focus workshop

Includes: Film concepting, scripting, and storyboarding

Full-Service: Includes selection, management and direction film production partners

Deliverables: Brand Films, Case Study Videos, Social Shorts, Social Advertising

Timeline: Project Dependent

From books to brochures, business cards to branded swag, we create the physical touchpoints that translate strategy into customer awareness, engagement, and purchase.

Requires: A completed Brand Focus workshop

Includes: Concept, design, and content creation

Full-Service: Figure manages sourcing and production management

Timeline: Project Dependent

Find clarity with Figure

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